The Aruban Tourism Authority and the Aruban Olympic Committee have been in talks for some time now to sign an agreement that would be beneficial to both parties. CEO of A.T.A., Ronella Croes, President of the C.O.A., Wanda Broeksema, General Secretary of the C.O.A., have signed an agreement in which the A.T.A. will act as partner in the C.O.A.
The partnership will cultivate and help develop the athletes that represent Aruba through participation in various countries as well as help with promoting Aruba during the Olympic games.
The A.T.A. has contributed in the past through the design of the C.O.A. logo as well as the uniforms with the help of their partnered design agency.
